>> Wednesday, August 11, 2010
Companies, organizations, institutions and groups are now imploring the aid of promotional products company to make their services and products known to consumers and prospective clients. This strategy has been proven to be effective in marketing one’s organization and the services and product that it offers.
My husband, for one is a fan of promotional products. Two years ago, he hoarded a certain iced tea product because of the promotional containers that they were giving away. Candies are not usually included in our grocery list but last month, he was tempted to buy not one but two packs because of the promotional lanyards that were contained in them. The lanyards featured the recent animated movie characters, thus they were a sure hit to our daughter. Last year, he also bought some bottles of an energy drink because of their promotional bags offering. He found the bags sporty and sturdy so he has been using them for quite some time now. And for me that is important. Promotional products should not only entice customers to buy. Companies that are giving them out should make sure that their promotional products should not only be useful, practical and last a long time so as not to add more waste to the environment.